The 1975: Posters for Notes on a Conditional Form
The 1975 have released their fourth album Notes on a Conditional Form, also known as their second and last album to conclude the “Music for Cars” era. Upon album release, they have also created mindshower.ai, an augemented reality (AR) website that allows fans to interact with various content revolving around the making of the record.
Amongst all the interactive features on their website, the one highlight that struck me the most was their archive consisting of design assets used for the album campaign, including a raw Photoshop file of the album cover itself! This gave fans the opportunity to create their own artwork to submit as part of their marketing. With that said, I took it upon myself to play around and experiment with the assets that were provided by the band themselves, leading to the results shown.